I was commissioned by Solent University to design the official logo for Careers Fest, the university’s employability event. The brief called for a visual identity that would be bold, inviting, and student-focused, working seamlessly across both digital and printed promotional materials.

Drawing from Solent’s official brand colours, I developed a new Memphis-inspired palette to inject energy, playfulness, and a contemporary edge into the design, aimed at encouraging greater student engagement and attendance. The final logo features confident, clean typography paired with vibrant shapes and graphic elements, creating a distinctive identity that stood out across posters, social media, web banners, and campus-wide signage.